Digital Marketing &
Inbound Marketing

Why Inbound?

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Social Media Marketing / Content Marketing / Inbound Marketing, the new bandwagons: The words “Social media” get bandied about liberally today. Resting on free social media platforms and tools, this approach allows for faster branding-building and leads generation. It is widely accepted to be faster Return on Investment than traditional marketing. And than pure SEO for that matter.

Any content created will send traffic to your site years after creation. It is more durable and “sticky” than other marketing options (PPC, AdWords advertising for ex.) Finally it allows for gigantic leverage done right. A single, great blog seen by thousands will generate dozens of leads. Compare that to emailing / calling thousands, one by one…

More efficient, but also more relevant to changing customer habits. Prospective clients are more and more refractory to cold-calls, TV advertising, direct mail campaigns and aggressive selling. They prefer developing an authentic, gradual bond with potential suppliers. Be educated on their culture and services. Hear your take on their interests and challenges, rather than the technical specs of your product. All reasons to make sure your online presence is visible (reach) and compelling (branding). And offers value to your audiences through content.

This valuable and meaningful conversation is also why social media marketing is used for social recruiting. It is an ideal conduit to showcase your company culture, you as a career option, in a branded, human way.

We provide training and consulting services, usually to audit and kick-start a client’s social media strategy. We also directly support our clients by managing some of their social media activity (content production, community management, etc.) Finally we also recruit social media professionals for our clients.

Price List

Training

Training & Consulting

On-site consulting or bespoke training: £750 / day
£450 / half-day

Group Training: £650 / attendee (max 5.)
(Hosted at Institute of Directors – Includes material and all-day hospitality)

Skype / Google Hangout
70£ / hour

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Consulting

SM Auditing

SEO Auditing & Social Media integration

Strategy Definition

Online audiences definition

Content Strategy Definition

Moderation Policy Definition

£550 / day

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Execution

Execution of your Social Media

Animation of your SM feeds

Social Content Production

Implementation of SM Tools

Monthly updates

Websites Design

Campaigns start at £900/month

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