Training

Every success comes from knowledge

Workshop day

We regularly host training events at the I.O.D. to introduce you to social media recruitment.

On-site training

A more hands on approach to your problems offering organisation-wide solutions.

Learning resources

We offer a great range of guides, templates, and many “how to” materials to help.

Key training points

Understanding the principles of social media marketing changes everything. Using the right tools will allow you to enjoy the whole experience and focus on your 80/20 social media activity. A sound training is the bedrock of any successful implementation, gearing it towards clear insights and goals, allowing for a smarter internal conversation

  • Visibility

Relevant audiences, content production, content promotion, reach and content mileage

  • Authority

Social proofing, online brand equity, influencer marketing, and third party endorsements

  • Conversion

Calls to action, landing pages, emails campaigns, registration funnelling, and leveraging data

Upcoming workshop days


Jobologies at the I.O.D.

Using FB Ads & Ads Retargetting for recruitment
(1/2 Day) Thu 22 Nov (9am-1pm)
116 Pall Mall

Holistic online marketing: FB

Multiple platform approach -LinkedIn primes but all your clients' CEO's are on FB too!

Learn the fundamentals of FaceBook Advertising, A/B Testing and targeting.

FaceBook Pixel and re-targeting.

Major metrics explained and illustrated.

Q&A

Stephane Malhomme – .

Owner – Jobologies

Thibaut Lacour- .

Digital Marketing- British Safety Council

Book your seat for the half day training event at the I.o.D. the 22/11/2017
Book now →(Seats: 2/5)
Learn all you need to know on building compelling employer branding. Funnel to your brand relevant candidates who like the cut of your jib.

How to use the best 80/20 tools to extend reach and mileage. And free up time to produce authentic, valuable content.

How to define your most valuable online audiences, and foster a culture of honest communication and engagement online. See your external audiences brought all the more internally to the centre of your company.

Stephane Malhomme – .

Owner – Jobologies

Thibaut Lacour- .

Digital Marketing- British Safety Council

Book your seat for the full day training event at St Paul’s the 23/11/2017
Book now → (Seats: 4/5)

Jobologies at the I.O.D.

Social media recruitment - Agents
Wed 24 Nov 2017
116 Pall Mall

Convey niche expertise authentically

Reach out to your niche audiences with relevant valuable content.

Learn all you need to know to leverage social media recruitment. One day. 8 hours. Strategy, tools and your initial 30-day road map.

This one-day training at the IoD is specifically designed for recruitment agents. How to define your audiences, funnelling registrations. Speaking authentically and giving a rest to brochure-speak.

Expressing genuine industry knowledge through valuable content. Converting traffic and social proofing. Landing pages and email marketing.

Stephane Malhomme – .

Owner – Jobologies

Thibaut Lacour- .

Digital Marketing- British Safety Council

Book your seat for the full day training event at the I.o.D. the 24/11/2017
Book now → (Seats: 5/5)

Culture change comes first

One of the most critical success factor for successful social media activity, is thinking differently. Revealing the tools and the principles foster a smarter internal conversation.

The cultural change also comes through the realisation that producing smart, authentic and valuable content online is a genuine activity. One that requires a minimal budget and time.

And fostering a safe environment where content can flop without heads rolling, rather data well collected.

Get training directly in your company

Request call back

Learning ressources

Templates

Templates save time, and embed best practices in your processes early on so you’re on the right track from the start. Learn more →

eBooks - Whitepapers

Have a little detour around our downloadable resources. The ebook and our whitepapers are a great way to get started. Learn more →